Cookie Policy

Important Notice:
imm4u Ltd is a privately owned application-assistance service with no connection to the UK Government or the Home Office. You can apply for a UK Electronic Travel Authorisation yourself, directly on GOV.UK, without using our service or paying our fee.

Updated: Sep 7, 2026

This notice explains how imm4u Ltd (“we”, “us”) uses cookies and similar technologies on imm4u.co.uk, and what choices you have about them.

It is written to meet EU, UK and US privacy requirements where they apply.

1. Who Sets the Cookies

This website is owned and operated by imm4u Ltd, a private company registered in [Country].

Our business is helping travellers, on an optional basis, to prepare and submit a UK Electronic Travel Authorisation (ETA) application.

imm4u Ltd is the data controller: we decide why and how cookies are used on this site and are responsible for compliance with the GDPR and UK GDPR where they apply.

2. What a Cookie Is

A cookie is a small text file that a website saves on your computer, phone or tablet. It lets the site recognise your browser, remember your preferences and work more smoothly on your next visit.

  • Session cookies – disappear when you close your browser.
  • Persistent cookies – stay on your device until they expire or you delete them.
  • First-party cookies – set by imm4u.co.uk itself.
  • Third-party cookies – set by services we embed, such as analytics, payment or advertising platforms.

3. The Cookies We Use

  • Strictly necessary — needed for the site to function, stay secure and remain accessible: form submission, secure payment and fraud prevention. Always on; can’t be switched off.
  • Functional — remember choices such as your language, region or where you’d got to in the form.
  • Analytics — collect anonymised, aggregated information on pages visited, paths taken and where traffic comes from, so we can improve the site.
  • Marketing and retargeting — track browsing so that relevant ads can be shown on platforms such as Google Ads or Meta, and support remarketing audiences.

4. Your Consent

On your first visit a banner asks whether you agree to non-essential cookies.

Strictly necessary cookies are always on; you decide whether functional, analytics and marketing cookies are enabled.

We record your choice as the law requires, and you can change or withdraw it at any time.

5. Changing Your Settings

You stay in control. You can:

  • reopen the on-site cookie settings panel (where available)
  • block, delete or restrict cookies in your browser

Bear in mind that turning off some cookies may stop parts of the site from working properly.

6. Personalised Advertising

After visiting our site you may see ads based on your browsing on other websites and platforms.

If you’d rather not see ads based on your interests, both the Digital Advertising Alliance (DAA) and the Network Advertising Initiative (NAI) offer opt-out tools.

Opting out doesn’t remove ads — it stops them being tailored to you.

7. Google Analytics

Google Analytics, a service of Google LLC, may be running on this site to gather anonymised statistics — how long visits last, which pages get viewed, the device and browser in use, and a rough location.

IP addresses are anonymised before processing wherever technically possible.

Google’s own Privacy Policy explains more, and Google provides a browser add-on that blocks Analytics tracking if you’d prefer to opt out.

8. Contact Us

Questions about cookies or how your data is handled? Contact:

imm4u Ltd
support@imm4u.co.uk
[+xx xxx xxx xxxx]
[Address line 1] | [City] | [Postcode] | [Country]
Website: imm4u.co.uk

For more on how we process personal data and the terms that apply to this site, see our Privacy Notice, Terms of Service and Refund & Cancellation Policy.